--- author: "Umesh Malik" canonical: "https://umesh-malik.com/blog/tag/content-strategy" description: "Explore articles tagged with Content Strategy by Umesh Malik — AI Engineer, LLM & GenAI Developer. Learn Content Strategy best practices, practical tips, and in-depth guides." title: "Umesh Malik's Blog - Content Strategy Articles | Content Strategy Tutorials" tokens: 431 generator: "scripts/generate-page-markdown.mjs" --- [← Back to Blog](https://umesh-malik.com/blog) # Content Strategy 3 articles [![Chart showing ChatGPT Search site-scoped query share jumping from 0.3% to 17% on August 8, 2026](https://umesh-malik.com/blog/chatgpt-search-site-scoping-geo-cover.png) LLM Engineering • Aug 24, 2026 ### ChatGPT Search Optimization After the Site-Scoping Shift ChatGPT search optimization changed when 17% of queries started scoping to specific sites. What the GPT-5.6 shift means and how to get cited. 7 min read Read more →](https://umesh-malik.com/blog/chatgpt-search-site-scoping-geo) [![How to increase SEO traffic in the AI era — a hands-on field guide of genuine, repeatable techniques to earn clicks and AI citations in 2026](https://umesh-malik.com/blog/increase-seo-traffic-ai-era-techniques-cover.png) Web Engineering • Jul 29, 2026 ### How to Increase SEO Traffic in the AI Era: 10 Techniques (2026) How to increase SEO traffic in the AI era: 10 genuine, white-hat techniques anyone can use to earn clicks and citations from ChatGPT, Perplexity and AI Mode. 7 min read Read more →](https://umesh-malik.com/blog/increase-seo-traffic-ai-era-techniques) [![SEO in the AI era — the shift from ranking blue links to being cited inside AI-generated answers on ChatGPT, Perplexity and Google AI Mode](https://umesh-malik.com/blog/seo-in-the-ai-era-geo-playbook-cover.png) Web Engineering • Jul 27, 2026 ### SEO in the AI Era: The 2026 GEO Playbook for Winning AI Search Traffic SEO in the AI era: what actually changed, why clicks fell 60%, and the GEO playbook to earn traffic from ChatGPT, Perplexity and Google AI Mode in 2026. 11 min read Read more →](https://umesh-malik.com/blog/seo-in-the-ai-era-geo-playbook)